Sports Management & Administration Degree Programs in Oklahoma


You can become eligible for a wide range of behind-the-scenes positions in the exciting field of athletics with a degree in sports management. Many people in this dynamic field have academic backgrounds, including many coaches, trainers, facility managers, sports marketing and business specialists, and player agents. If you want to work in sports management, you have several degree options. Let’s start with the most common degrees: Bachelor’s and Master’s.

Bachelor’s degrees are the most prevalent in the field. You will gain a thorough understanding of sports management by studying both business and sports-related topics. The specific classes you take will vary depending on your school, but most bachelor-level sports management programs include some core classes. Sports law, business law, sports marketing, accounting, economics, psychology, public speaking, communications, sports analytics, negotiation, advertising, facility management, and financial planning are a few examples.

A Master’s degree, on the other hand, will provide you with advanced business and sports knowledge through the study of topics such as marketing, ethics, leadership, and conflict resolution. Sports law, statistics, analytics, leadership, management, teamwork, facility operations, contract negotiations, and sports psychology are all covered in most programs.

This article provides comprehensive information on the various sports management degree programs available at Oklahoma’s accredited colleges and universities.

What Will I Learn in A Sports Management Program or Sports Administration Program?

Degree Timelines

A Bachelor’s degree in sports management typically takes four years to complete for full-time students, though accelerated and part-time options are available. Some schools offer shorter course terms or summer and winter sessions, which can affect study times. Transfer credits, prior learning assessments, and internships are all factors that can affect the overall program length. Meanwhile, most Master’s degree programs in sports management last two years.

Curriculum and Example Courses

Undergraduate courses will cover concepts from fields such as:

  • Finance
  • Communication
  • Sports law
  • Sports history
  • Sport marketing
  • Event management
  • Facility management

These classes will help you gain a better overall understanding of the sports industry’s business and legal aspects.

Masters in sports management programs are more intensive and build on general knowledge gained at the undergraduate level, allowing you to specialize and become an expert in the field of your choice.

Difference Between Sports Management & Sports Marketing

Sports management is all about putting together a winning team. This includes everything from selecting the best coaches and personnel to devising game-winning strategies. Sports managers must also be able to effectively communicate with their team and motivate them to perform to their full potential. Meanwhile, sports marketing entails creating advertisements and convincing people to purchase tickets. Sports marketers must not only understand their target audience but also how to reach them effectively. They must also be able to develop campaigns that will pique fans’ interest in their product.

What Are The Standard Entrance Requirements to Enroll?

The admission requirements differ depending on the degree. You need a high school diploma to enroll in a Bachelor’s program. Most programs require that you had a respectable GPA in high school. You may also be asked to provide SAT or ACT scores. Then, in order to obtain a Master’s degree, you must have a Bachelor’s degree from an approved institution. Many programs will look for GPAs of at least 3.0 as well as strong GRE scores. You may also be required to submit an essay and letters of recommendation. Finally, if you want to pursue a doctorate, you’ll need a Master’s degree from an accredited university, a high GPA, letters of recommendation, and a personal essay.

School NameCityStateProgram LevelProgram NameProgram URL
East Central UniversityAdaOklahomaMaster'sMaster of Education in Sports AdministrationClick Here
East Central UniversityAdaOklahomaBachelorOnline Bachelors in KinesiologyClick Here
The University of OklahomaNormanOklahomaBachelorBBA in Sports BusinessClick Here
University of Central OklahomaEdmondOklahomaBachelorBachelor of Science in Kinesiology, Exercise and Fitness ManagementClick Here
Bacone CollegeMuskogeeOklahomaBachelorB.S. in Sport ManagementClick Here
Oklahoma Christian UniversityOklahoma CityOklahomaBachelorBBA in Sports ManagementClick Here
Oklahoma State UniversityStillwaterOklahomaBachelorBachelor in Management - concentration in Sport ManagementClick Here
Oral Roberts UniversityTulsaOklahomaBachelorB.S. in Sport ManagementClick Here
Rogers State UniversityClaremoreOklahomaBachelorBachelor's in Sport ManagementClick Here
Southern Nazarene UniversityBethanyOklahomaBachelorOnline B.S. in Sport ManagementClick Here
Southern Nazarene UniversityBethanyOklahomaMasterOnline Master of Arts in Sport Management and AdministrationClick Here
Southern Nazarene UniversityBethanyOklahomaMasterMaster of Arts in Sport Management and AdministrationClick Here
Southwestern Oklahoma State UniversityWeatherfordOklahomaMasterOnline Masters of Education in Sport ManagementClick Here

Oklahoma State University

Bachelor of Science in Business Administration, Sports Management Major
Delivery Method: Online, On-Campus
Credits Required: 120 Credit Hours

This sports management program is one of the few in the nation to be situated within a business management department, giving it a competitive edge. Students have the chance to learn about the distinctive characteristics of sports organizations while also developing critical business management skills in the classroom. Students are eligible for guaranteed admission if they meet ONE of the following criteria: 1) 3.0 GPA or better unweighted cumulative AND top 33.3% rank in high school graduating class; 2) 3.0 GPA or better in 15-unit core AND 21 ACT/1060 SAT or better; or 3) 24 ACT/1160 SAT or better.


University of Oklahoma

Bachelor of Business Administration, Sports Business Major
Delivery Method:
Credits Required: 120 Credit Hours

The program combines courses taught by faculty with extensive experience, hands-on projects, and internship opportunities with various sports organizations. It includes a core course in Sports Management, three elective courses from a list of approved electives such as Licensing and Intellectual Property in Sports, Sports Logistics, Sports Marketing Management, Economics of Sports, and Sports Management Practicum. Students must complete two additional courses, one of which is a management skills elective and the other from a broader list of free electives such as Facilities Management, Sport Psychology, and Ethical Issues in Intercollegiate Athletics. Students must also complete an internship for credit. Academic achievement is the most important factor in admission decisions. The academic review is based on three criteria: grade point average (GPA) in core academic courses, course selection rigor, and scores on the ACT and/or SAT.


Southern Nazarene University

Bachelor of Science in Sports Management
Delivery Method:
Credits Required: 120 Credit Hours

This sport management program combines a foundation in kinesiology with business and communication principles. Through a variety of activities, it offers the chance to learn about the sports industry and get ready for a career in it. Topics covered include marketing, legal, facilities management, organizational leadership, and event planning, administration and more. Admission requirements include official ACT or SAT test results, sealed high school transcripts, and transcripts from any college attended.

Master of Arts in Sports Management & Administration
Delivery Method:
Online, On-Campus
Credits Required: 36 Credit Hours

The educational experiences provided by the program would be beneficial to those working in coaching, teaching, athletic administration, event promotion and management, and business managers for professional and league sport organizations. This program will equip students with the knowledge and skills they need to be effective leaders in a variety of sport-related organizational settings. To be admitted, you must have a baccalaureate degree from a regionally accredited college or university. In addition, if your GPA is less than 3.0, you must submit three letters of recommendation and a one-page essay.


Oral Roberts University

Bachelor of Science in Sports Management
Delivery Method:
Credits Required: 120 Credit Hours

This is a residential program that will prepare students to become sports managers by providing a broad understanding of the field as well as specific management skills. You will graduate with knowledge of finance, sports personnel management, sports law, sports marketing, sports facility management, and sports event management. The current admissions requirements are as follows: 2.6 GPA; 20 ACT; 1030 SAT; and 66 CLT.

Master of Science in Sports & Leisure Administration
Delivery Method:
Online, On-Campus
Credits Required: 30 Credit Hours

This program prepares students to face the business, coaching, and experiential challenges that come with launching a career in sports, fitness, or recreation. You will graduate with the knowledge, skills, and perspectives required to lead the sports and leisure industry. Sports Marketing and Public Relations, Sports Analytics, Sports and Leisure Law, Facility Operations, and Sports Internship are among the courses you will take. Official transcripts from all universities attended are required for admission.


Southwestern Oklahoma State University

Bachelor of Science in Sports Management
Delivery Method:
Credits Required: 120 Credit Hours

This degree in sports management will provide students with a foundation in sports business and the concepts related to athletic administration. Graduates look for work in a variety of sports-related fields. To be admitted, you must be a graduate from an accredited high school or have a GED and meet one of the following performance requirements: 1) Minimum ACT Score – 20 2) SAT – 1030 3) Upper 50% of class & 2.7 GPA 4) 2.7 GPA in 15-unit core curriculum

Master of Education in Education, Sports Management Concentration
Delivery Method:
Credits Required: 32 Credit Hours

SWOSU’s national award-winning sports management graduate program is entirely online, allowing students to complete their degree in as little as one calendar year. Advanced Sports Management, Advanced Finance of Sports, Advanced Leadership in Sports, Advanced Strategic Planning in Sports, and Advanced Ethics in Sports Management are just a few of the courses available. Admission requires a Bachelor’s degree, a GPA of 3.0 or higher (on a 4.0 scale), official college transcript(s), and recommendation/reference letter(s).


Career & Salary Opportunities in Sports Management & Administration in Oklahoma

As Oklahoma is home to professional teams such as the Oklahoma City Thunder of the NBA, college teams and community organizations, you’ll find loads of ways to gain the skills and exposure you need in order to succeed in your sports management career. Also, keep in mind that the field of sport management is extremely broad, with a wide range of jobs available for new graduates. You could work as a coach, sports agent, sports marketing manager, public relations specialist, sports data analyst, or facilities manager for sports teams, leagues, athletic departments, and facilities. Then you can get a Master’s and gain a head start if you want to work as a marketing manager or athletics director.